TRADE AND MARKET I NG British entrepreneur cultivation specialisation opts for A number of potato entrepreneurs from the English County of North Yorkshire have been selling their produce since 2008 through their own sales organisation Whole Crop Marketing Ltd. One of these large farms is owned by Andrew Soanes from Middleton. He is very happy with their joint sales. ‘Thanks to the expert WCM salesmen, I can fully focus my business on the cultivation and storage of our seed and consumption potatoes. As an entrepreneur, it’s not possible to know everything about everything.’ ‘Thanks to the expert salesmen at WCM, I can fully focus my business on the cultivation and storage of our seed and consumption potatoes. As an entrepreneur, it’s not possible to know everything about everything’, Andrew Soanes laughs meaningful. Potato World 2016 • number 4 25 Pagina 24
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