P ot a t o w o r l d CONTENT: Journal for the Potato sector • number 1 • 2018 Solynta: ‘At the earliest, we will present our first commercial, not yet resistant, variety in 2021’ > 11 PW-Actua 22 Robust is the new trend 37 The fry’s the limit 41 World Potato Congress goes to the potato’s region of origin page 5 45 The World of PotatoResearch 46 PotatoWorld dish 46 PW Agenda Table potatoes dominate the Chilean market page 12 > Looking for markets Doing what you’re good at, developing it further and not dwelling too much on things you’re not good at. That’s an important credo for me. This method is also often found in the potato sector. This year saw the presentation of a new plant that aims towards introducing the first hybrid and diploid potato variety in the year 2021. However, the company has not yet actually bred resistance genes into that variety. As it will take two years for the Value for Cultivation and Use (VCU) to accept a variety on the Varieties List, the sector will unfortunately have to wait years for the promised special varieties with multiple resistance genes and quality characteristics. An exciting innovation that can bring about a real change in the potato sector, provided that the hybrid varieties can improve the quality level of the current varieties. Given the high level of the current, increasingly robust varieties, this certainly won’t be easy. In a country like Chile, growers are also looking for opportunities in the market. I’ve seen that, in the longest country in the world, potatoes often grow on fertile fields in picturesque conditions. Developments in the market offer opportunities for new varieties, provided that the increasing, middle-class consumers choose to buy more and more table potatoes from the large supermarket chains. In addition, seed potato growers can play a greater role in the marketing of seed in Latin America. In terms of dormancy, the growing season in Chile is better than in Europe. The creativity in searching for markets gives the country a strong impulse on its way to more professional potato cultivation. In Western Europe, growers and customers are looking for more sustainable cultivation. Unfortunately, these efforts are not yet rewarded. Consumers indicate that a healthy crop has a value, but this is often still limited to words. In a satiated Europe, consumers seem to be particularly concerned about such things as lowcarbohydrate food. This is also reflected in the declining consumption of fresh table potatoes. What’s the sector’s next step to bring the potato even more into the spotlight? Hopefully, the World Potato Congress that’s taking place in Peru this year will give an answer to this. Jaap Delleman Potato World 2018 • number 1 3 Pagina 2

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