TRADE AND MARKET I NG Fruit Logistica: tech and trends in the international fresh world At the beginning of February, for a short while, Berlin is the hotspot of the international fresh world. That’s when traders, suppliers and retail representatives meet at Fruit Logistica for the latest trends. This year, the emphasis at the trade show was even more on convenience, sustainability and technology. For example, the Dutch data company Solentum was one of the new tech start-ups. Potato World 2019 • number 2 29 Pagina 28

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